I hear you. Timing, gradually building something verifiably good (no wishful engineering), maintain momentum, platforming, networking, creating stakeholders are all important ingredients. But once in a while, a particular idea, vision or concept is that good because it so obviously distinguishes itself from the mediocre stuff we’ve all grown accustomed to, because they are brought by the big brands. Vested interests are innovation’s worst enemy. In that case, better try to get as many kindred spirits on board of your Sturm und Drang venture, otherwise you risk being ignored or marginalized if you don’t. Getting expert recognition and confirmation firstly helps, btw.

Tesla, you said?…

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Identify how high-tech bypasses common sense to sell us a solution that frequently misses the point | country: Netherlands

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