“It’s the footprint, stupid” (not addressing the author). As long as we’re not able to “Beam me up, Scotty” from A to B, our physical mode of transport remains important. In the world’s largest consumer market, passenger transport, the industry has yet to: 1. Bring an affordable electric car without needing EV tax credits 2. Solve gridlock 3. Realize self-driving 4. Integrate

Tesla is so EV 2.0. An EV 3.0 needs to be a ‘Smart-Mobility App on wheels’.